- Unsold copies eat your margin — pulping, returns, locked-up cash.
- Your best-sellers run out for 3 weeks.
- Print runs are decided based on a manually-picked referent.
- No institutional memory of past decisions and their outcomes.
You have a specific problem. We have a specific answer.
Five business pains that publishing operators live with. For each one: a DemandSens module, a clear answer, a proof point. Find yours.
I want to stop printing too much. Or too little.
Too much waste on one side, ruptures on the other. The initial print-run decision remains mostly instinctive.
Module Print Run
An explainable per-title print-run recommendation, based on automatically identified referents and market signals. Three scenarios offered (cautious, central, aggressive) with a quality score. The user accepts, adjusts, or refuses — fully informed.
See the module Print Run« The print-run recommendations are reliable and let us cut quantities significantly without missing market demand. »
I want to allocate intelligently. Not in Excel.
Allocating quantities across channels, retailers, points of sale — this is the sales expert's hell. And yet, that's where commercial performance is decided.
- Allocation happens across 12 different Excel files, by 4 people.
- No coherence between channel pre-allocation and point-of-sale allocation.
- No shared repository between sales and distribution.
- Impossible to compare allocation performance at end of cycle.
Module Allocate
Automatic per-channel pre-allocation (mass market / specialty / bookshops / online), then point-of-sale allocation with 6 modes to choose from. Tracked manual overrides. Commitments-vs-actuals comparison at end of cycle.
See the module Allocate« A clear simplification, acceleration and reliability boost in sales & distribution processes on the frontlist. »
I want to see my KAM commitments in real time.
Today, we discover trend inflections too late. Pre-orders arrive in silos, no drill-down, no alerts.
- Pre-orders scattered across OMS, ERP, KAM Excel files.
- No consolidated D+1 visibility on commercial effort.
- Inflection detection (acceleration / deceleration) takes more than a week.
- Reprint decisions made without reliable data.
Module Prospect
Centralized D+1 commitment collection, 4-level drill-down (channel → retailer → region → PoS), explicit DN/DV, AI-detected inflection alerts. Reprints triggered at the right time.
See the module Prospect« AI sales forecasting that opens entirely new perspectives for the book market. »
I want to build my N+1 budget without the headache.
The annual cycle mobilizes 6 people for 3 months on Excel workbooks. No simulation possible, structural errors, arguments at every revision.
- Manual consolidation of 20-30 Excel files per division / publisher.
- No simulation: changing a hypothesis means rebuilding everything.
- Variance rules (price hikes, mix changes) applied by hand.
- No coherent monthlization across divisions.
Module Budget
N+1 budget construction from group to product. Non-destructive variance rules (scenarios coexist). Dual publisher/distributor scope. 4-level budget pyramid. 12+1 monthlization. ERP export.
See the module Budget« A clear reliability boost in budget construction and tracking — no more 14-tab Excel workbooks. »
I want to evaluate a title before signing it.
Acquisition is a bet. How to objectify it? Which comparables to rely on? Which positioning to defend before the editorial committee?
- Sign / acquire decisions based on the editor's gut.
- No reliable comparables — everyone picks their own.
- Title metadata written at the last minute, without thought.
- Improvised marketing briefs, no segment data.
Module BookInsight
AI manuscript analysis (themes, tone, audience). Automatic comparable-titles recommendation. Metadata optimization. Positioning hooks and marketing asset generation. Self-serve, in minutes.
See the module BookInsight« Self-serve start, no contract — first report in 10 minutes. »
Another pain? Let's talk.
DemandSens covers the entire editorial chain. If your problem isn't here, it probably means we should talk directly — that helps us enrich our roadmap.